Cresco approached us to help with the B2C communication of one of their assets, an old factory building in holesovice in Prague. An area known for it’s appeal to young and dynamic business. The building, had been used for years as an a rather unattractive, multi-unit, office, occupied by tenants who benefited from its low rents.
But the property itself was striking. It was designed as a machine factory and, with vast open plan floors and thick industrial features, including a ground floor with high ceilings and an unusual basement area.
We developed for the client a vision for the property, which was intended to be split up in to smaller units for rental to business – as a single entity multi co-working space, making heavy use of it’s industrial styling.
Creating a compelling story with striking visualisations that truly expressed teh potential of the property. Focusing on a message that promoted the idea of young people drawn to the area that would benefit any company to occupy the place.
We created a logo and identity, which culminated in a striking brochure, which used emotion to convery a business message, in a way that is truly atypical in this category. With our experience, knowledge and insight, the brochure and visual concept enabled them to rent the entire property to a single Client. The perfection outcome for any client.
Brochure, CGIs / Renders, Logo, Offices